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From Yoga to Transformational Coaching – Kat Amey’s Journey

PODCAST: Season 5, Episode 48

Join us as Kat Amey shares her inspiring journey from yoga teacher to successful transformational coach. Discover how she built a thriving business helping people in their 30s and 40s create lives that break free from societal expectations.









Key Highlights

  • Building a diverse product suite from £5 bookmarks to premium coaching packages
  • Generating 30+ leads in a single day through strategic Facebook engagement
  • Creating successful UK-based transformation retreats
  • Overcoming mindset blocks around selling and client relationships

Business Evolution

Kat’s business transformation showcases the power of diversification:

  • Expanded from 3-month to 6-month coaching packages
  • Introduced multiple price points:
  • Journaling bookmarks (£5)
  • Online/in-person workshops
  • Group coaching programs
  • Premium 1:1 coaching
  • Transformational retreats

Marketing Success Story

  • Primary Strategy: Organic lead generation through Facebook groups
  • Key Win: 30 leads generated from one strategic group interaction
  • Lead Magnet: Vision board workbook
  • Approach: Value-first engagement in targeted group discussions

Upcoming Retreats

June Retreat – Cornwall

  • Focus: Outdoor activities
  • Features: Yoga, meditation, paddleboarding
  • Availability: 4 spots remaining

https://www.kathrynamey.com/2025-retreat

November Retreat

  • Focus: Indoor reflection and planning
  • Features: Journaling, goal-setting for the new year
  • Early Bird: 2 spots available
  • Regular: 5 spots available

https://www.kathrynamey.com/nov2025-retreat

Free Resources

Download Kat’s complimentary journaling guide and prompts to start your transformation journey today.

Connect with Kat.

https://www.instagram.com/kat_amey

FB: https://www.facebook.com/groups/thewellnesshub.101

Web: www.kathrynamey.com: